| | 19TRAVEL AND HOSPITALITY TECH OUTLOOKAPRIL - JUNE 2022As an all-inclusive commercial and IT strategy expert, Dragonfly Strategists recommends and implements custom strategies for every phase of the hotel lifecycle. Dragonfly Strategists also brings longstanding experience and meaningful strategies to the table that help clients augment their business excellence and thereby improve their revenue, performance, and guest experience. One of Dragonfly Strategists' services that has gained a lot of traction during the pandemic-inflicted years is system, process, IT, guest experience, and talent audits. The company's team of experts excels in addressing all hardships pertaining to inappropriately installed, configured, or integrated systems. "We also provide pre-opening services, where we serve as the extension of their team to perform market feasibility assessments and project manage the revenue systems installations to provide a streamlined opening," adds Caryl. What gives Dragonfly Strategists a competitive edge is its team-based approach and in-depth industry expertise to solve clients' complex issues quickly. For instance, for revenue services, the company assigns a revenue strategist who is responsible for creating strategies to improve their performance. Dragonfly Strategists also deploys a distribution manager to facilitate execution of the strategy in revenue systems. Not just that, clients will have an executive account manager assigned to support the project along with the company's VP of Distribution and Operations, Erica Penley-Claycomb and the company's VP of Revenue & Analytics, Alise Deeb, overseeing it to collaboratively lead them to success.Unlike a typical hospitality advisory firm that takes a one-size-fits-all approach, Dragonfly Strategists understands the specific needs of each market, owner, company, and property to deliver custom strategies. They offer a proprietary BI tool that provides automated report to clients, helping them gain more visibility on business operations and performance. "We bring a lot of executive-level insights that not only help clients succeed today but also have a futuristic outlook," adds Caryl. Moving ahead, Dragonfly Strategists is planning to expand more into the European markets. From a business perspective, they envision to drastically enhance their advisory side of things while maintaining a steady pace with our subscription services offerings. "All our efforts are strategically directed towards helping our clients outrun the competition and align well with the market needs of the future," concludes Caryl. We're not just another revenue management company; instead, we position ourselves as a commercial and IT strategy firm
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