Travel & Hospitality Tech Outlook | Friday, December 13, 2019
2019 is coming to an end. The travel industry is integrating more and more technologies to create a better experience for their customers and establish their brand.
FREMONT, CA: Almost all of us carry smartphones, tablets round the clock with us. The constant advancement of mobile connectivity has now made us more than ever inspired, planning, booking, and handling travel via our smartphones.
The following are some of the trends in travel technology that will start the 2020s.
Stay ahead of the industry with exclusive feature stories on the top companies, expert insights and the latest news delivered straight to your inbox. Subscribe today.
1. Smart rooms
A growing number of hotels are cottoning on IoT (Internet of Things). IoT will improve the customer experience through greater customization and the potential to control rooms remotely to enhancing sustainability and instantly detecting and responding to maintenance problems. It will help hotels to evolve in order to serve tomorrow’s guests’ needs better and wants.
2. Blockchain
Blockchain acts as a public ledger that enables data of transactions between parties to be securely stored and distributed across a decentralized, peer-to-peer network.
The most essential feature of blockchain from which the travel industry will get benefitted is its potential to promote secure, traceable payments. This technology also possesses the ability to streamline customer loyalty schemes, enhance ID authentication techniques, and track luggage movements.
3. Biometrics
While biometrics is already a commonly adopted approach in the government sector, it has started to contribute its abilities to the travel industry as well. It is helping travel companies to search for faster, more proficient, and seamless ways of detecting and authenticating passengers, visitors, and guests.
While biometrics technologies like fingerprints and facial recognition are widely used by airports, hotels and airlines have also initiated the process of implementing these kinds of technologies to speed up the check-in and check-out process, authorize payments and enhance security.
4. AI and VR
Artificial Intelligence (AI) and virtual reality (VR) are already playing significant roles in the travel industry. Travel companies are using AI to filter customer data to assess business performance and manage their inventory and to give a response to the clients instantly with the chatbots.
An increasing number of hotels are using VR to boast their offerings online and raise bookings with incredible things like interactive maps and simulated hotel tours. VR is also utilized in the entire travel search and booking experience of customers.
5. Big Data
The rewards are game-changing for those in the travel industry that are making the most of big data. Big data makes it easy for them to comprehend their customers better and target them more rigorously, precisely predict future demand, improve product pricing, and handle their reputation a lot more easily.
These trends are already playing interesting roles in the travel industry presently. The extent of their roles in 2020 will be exciting to watch.
See Also: Top Travel and Hospitality Tech Solution Companies
More in News