Travel & Hospitality Tech Outlook | Thursday, November 10, 2022
Innovation in technology is opening doors for travellers to explore more.
FREMONT, CA: The emergence of technological trends in the travel sector offers a singular opportunity to creatively provide a cutting-edge experience to customers. The travel and hotel industries are now largely under the impact of contemporary technologies. The majority of client personalisation is carried out via AI, and 30 per cent of hospitality organisations utilise AI to supplement at least one of their key sales processes.
Artificial Intelligence
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Artificial intelligence in aviation is expected to reach USD 2.2 billion by 2025, according to WNS Ltd, a top process management provider. This technology is most frequently used with chatbots, which are increasingly used to interact with customers and respond to inquiries. This method is currently being used in Asia to estimate the typical lifespan of its planes' components and boost operational effectiveness. As travellers depend on the most accurate information for the greatest travel experience, using this technology removes human error, which can harm their business.
Big Data
Big Data has become an important topic across numerous businesses. This has to do with gathering large amounts of data and using it to analyse consumer trends and behaviour. Big data analytics can help airport management businesses like ACSA make wise judgments by enhancing the user experience or customer journey. By comprehending consumer trends and behaviour, technologies could improve the retail services offered to travellers.
Contactless Technology
Travellers are now used to the idea of no touching and the rising popularity of contactless technology due to the recent pandemic. For travellers, the practice of no touching creates a secure environment that makes them feel at ease. Airports worldwide are getting rid of paper boarding permits and real IDs. Biometric technologies with facial recognition and contactless boarding cards have taken their place. This technology offers safety features, streamlining procedures, and saving time and costs.
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