Travel & Hospitality Tech Outlook | Tuesday, January 28, 2020
The technologies adopted by the hotel industry must keep customer satisfaction as their priority to increase their profit.
FREMONT, CA: The hoteliers can imply any technology at their properties that they want, but it will be better if they use the application keeping their guests in mind. In the hotel industry, customer satisfaction is one of the most important factors because if the customers are not satisfied, then it can create a bad reputation for the company.
It will also benefit the hotels if they collaborate with the technology and service vendors as they can provide solutions and designs to make the properties guest-centric. Here are a few technologies that will be used immensely in the hotel industries in the upcoming years.
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Use of Facial Recognition during Check-In
In the present year, it is expected that hotels will add facial recognition to their list of technologies. The application of facial technology will help them to increase the speed during the check-in process, and the guests also do not have to wait to get their respective rooms. The facial recognition technology will permit the guests to get camera identification them instead of their ID cards.
Expansion of Virtual Reality Activity
In the last few years, hotel industries have explicitly used virtual reality tours so that they can market their properties and the experience available to their guests. However, it is predicted that in the upcoming year’s hotel industry will see more virtual reality applications, especially for cross-selling and up-selling services like resorts and fitness centers. Since technology has become more affordable all over the world, it is also expected that VR will be used in a hotel for entertainment purposes, such as by providing VR goggles for gaming.
Use of IoT Data
The Internet of Things is quite popular all across the industry. Still, the hotel industry uses the data provided by IoT technology mainly to gather information about the guest behavior and to gain insight knowledge about the operations conducted in the hotel. The companies using the data of IoT can set new means of development for them so that they can generate more revenue and also satisfy their guests with the latest technology.
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